Position
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‒ Develop digital strategy and implement activities in line with MKT strategy (including digital media plan /buying) ‒ Regular performance review and traffic management. Analyze it and improve the contents by PDCA. ‒ Content management and creation for required digital channels. ‒ Cost /schedule management ‒ Owned media management (HP/ SNS) ‒ Conduct campaign and create contents such as mini-site, App, etc. if there is any local or HQ demands. ‒ Coordination with other team, HQ and outside resources ‒ Always seek, find and introduce new digital trend / service to the maison |
Profile
- Creativity and innovation
- Drive for result
- Business acumen
- Strong sensitivity for luxury
- Team spirit mindset and transparency
- Provocative and positive mental attitude
Education:
University graduate
Experience:
- Has minimum 5 years digital marketing experience
- Understand well Japanese media / digital environment/trend
Skills/Abilities:
- Ability to manage ambiguous situation, flexibility
- Analytical skills
- Good communication skill with internal/external
- Ability to understand the narrative of the brand
- Understanding to the luxury
- Good command of Japanese /English
Personality:
- Curiosity to new service and trend
- Strong sense of responsibility
- Hard worker, strong mentality under pressure
- Passion for the brand and/or the luxury and jewelry industry
- Positive attitude, open-minded
